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H1 2025 Summary Meeting Concludes Successfully | What Makes an Outstanding Department Head? - Highlights from Chairman Chen Zilan's Keynote Address
Date: 2025-07-22
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What Makes an Outstanding Department Head? - Highlights from Chairman Chen Zilan's Keynote


In corporate operations, department heads serve as "critical gears" connecting strategy and execution—they must deliver results, lead teams, maintain balance, and drive growth. What kind of department head can truly become a "beacon" for their team? Today, our Chairman, Ms. Chen Zilan, shared profound insights on "What Makes an Outstanding Department Head?" based on practical enterprise management experience.



Chairman Chen Zilan's Speaking Style


8 Core Competencies


01. Clear Role Positioning

Shifting from "doing tasks" to "leading people to accomplish tasks": no longer limited to completing individual assignments but focusing on guiding the team to clarify direction, collaborate effectively, and achieve goals through collective effort.

Embrace "servant leadership":

  • Active Listening: Proactively understand team members' needs and concerns to build a foundation of trust.

  • Strong Support: Provide resources, guidance, and growth opportunities to empower subordinates.

  • Accountability: "Take responsibility for team failures, attribute successes to the team." Step up in critical moments without shifting blame.

  • Leading by Example: Demonstrate team values through actions, such as remaining calm under pressure and serving as the team's "emotional anchor."



02. Core Skill Enhancement

Skills are the "foundation of competence" for department heads. Three core skills are indispensable:

  • Goal Setting and Planning: Use the SMART principle (Specific, Measurable, Achievable, Relevant, Time-bound) to set clear goals, then break down plans through prioritization and time management tools to avoid "busywork."

  • Effective Communication: Master "listening" (capturing team members' true thoughts), "speaking" (clearly conveying goals and expectations), understanding "non-verbal cues" (body language and expressions that convey trust), and "adapting flexibly" (providing details to newcomers, discussing direction with key members).

  • Decisive Decision-Making: Avoid arbitrary decisions; base choices on data and market trends. Conduct risk assessments—"Can we withstand the worst outcome?"—and dare to "act first, optimize later" when information is incomplete, avoiding delays from perfectionism.



03. The Art of Team Management

"Leading a team" is not merely "managing people" but about unlocking everyone's potential:

  • Right Person, Right Role: Understand members' capabilities and traits—assign "detail-oriented" individuals to optimize processes and "innovators" to lead new projects. Foster autonomy through reasonable delegation.

  • Cohesion Principles in Extreme Challenges:

    Goal Anchoring: Ignite motivation with clear objectives (e.g., Google's "10x growth" vision).

    Psychological Support: Recognize members' anxieties and proactively offer help: "This task is challenging, let's work through it together." Acknowledge efforts even if results fall short: "I see everyone's late-night dedication."

    Breakdown and Solutions: Divide "major crises" into actionable steps within 24 hours. Seek resources from superiors, borrow expertise from peers, and harness creativity from the team.

  • Conflict Management: Address conflicts head-on. Identify root causes (e.g., resource imbalance or miscommunication) and resolve tensions through "active listening + clear expression," such as asking, "What concerns do you have about this plan? My understanding is..."



04. Self-Management and Growth

Outstanding department heads are inevitably "lifelong learners":

  • Continuous Learning: Set specific learning goals (e.g., "master OKR management"). Update knowledge through online courses and industry forums to avoid "managing today's teams with outdated experience."

  • Emotional and Time Management: Use meditation and exercise to relieve stress, preventing anxiety from spreading to the team. Apply the "priority principle" to distinguish "urgent and important" (e.g., sudden customer complaints) from "important but not urgent" (e.g., team training), avoiding "being hijacked by trivialities."

  • Lead by Example: As Bill Gates once said, "I always participate in frontline projects." Outstanding department heads demonstrate attitudes through actions—requiring punctuality from the team while never being late themselves; encouraging innovation while daring to experiment first.



05. Balancing Results and People-Centric Care

"Chasing only results" exhausts the team, while "focusing solely on relationships" undermines goals. Outstanding department heads master "balancing art":

  • Unyielding Result Orientation: Set measurable goals (e.g., "increase monthly conversion rate by 5%"). Evaluate outcomes with a fair performance system and drive "continuous improvement"—optimizing processes through data review rather than "forgetting after completion."

  • People-Centric Warmth:

    Focus on Growth: Like P&G's "Leadership Development Program," provide training and promotion opportunities.

    Protect Work-Life Balance: Encourage "efficient work over overtime"—e.g., "complete tasks in 8 hours instead of dragging them out to 10."

    Fairness and Justice: Ensure transparent resource allocation and evaluation systems, making everyone feel "efforts are rewarded."



06. Adapting to Change and Innovation

Markets and teams evolve constantly. Outstanding department heads never "wait for the wind" but "create the wind":

  • Embrace Change: Adjust strategies based on market dynamics. For instance, when shifting from "offline customer acquisition" to "online community operations," proactively guide the team to learn new tools.

  • Encourage Innovation:

    Foster a Culture: Allow "trial and error," telling the team, "We review failures and celebrate successes."

    Provide Support: Allocate "innovation funds" and "exploration time" to empower members to propose new ideas.

    Promote Collaboration: Drive cross-departmental synergy (e.g., R&D + Marketing co-creating product solutions) to spark new ideas.


07. Avoiding 3 Major "Management Traps"

The opposite of excellence is not "mediocrity" but "falling into traps":

  • Avoid Micromanagement: Over-involvement in subordinates' work (e.g., "This report must be written exactly as I edited") undermines team autonomy. Instead, "set standards, grant space, and review results."

  • Reject Favoritism and Unfairness: Allocating resources or evaluating performance based on personal preferences erodes trust. Remember, "Your bias is seen by all team members."

  • Never Neglect Self-Iteration: Failing to learn new methods, reject feedback, or resist change will inevitably leave you "left behind by the team."



08. Building "Leadership Muscles" Through Small Acts

  • Regular Reviews: Spend an hour weekly reflecting on "What went well? What can be improved?" Encourage team members to voice opinions, e.g., "Where were the bottlenecks in this project?"

  • Start Small: Every conflict mediation, urgent decision, or team communication is an opportunity to hone leadership skills.




True leadership is not about "adding flowers to brocade" in smooth times but about becoming the "beacon they are willing to follow" when the team is lost. The 8 core competencies of outstanding department heads are not unattainable standards but accumulations that start with "doing a little today."


Leadership Team Roundtable Dialogue:


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